perform the analysis listed below:
Company Name: Alphabet
Symbol: GOOG
download the most recent 5 years of financial statements.
In your report make sure you discuss the following:
Company background: Name of company, Auditor, Industry, Market Capitalization, & name of Stock Exchange where the company is listed.
Companys Activities & Competition: Briefly describe the companys activities and history and include any major event(s) that took place in the last 3 years (major investments, mergers, spin-offs, new line of activity, stock issue, etc.). Name your companys major competitor.
Industry trends: Anything noticeable in the companys industry in recent years?
Ratio Analysis going back 5 years: Your ratio analysis should include liquidity, asset management, profitability, and debt management ratios, as well as ratios related to the performance of the stock. Aside from analysing trends, you should compare your ratios with industry averages or, if not available, with the ratios of one of your companys main competitors.
Performance & Financing: Analyze the companys ROE and ROIC. parameters and determine the relative contribution of operational & financing activities.
Growth Analysis. Analyze the companys growth over the last 5 years and explain how the company financed its growth, if any.
Conclusion and Recommendations: What are the financial strengths and weaknesses of your company? What changes, if any, would you recommend management should implement to improve its financial performance and condition?





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