Open both files you might need them his subject is about  “Sports bars (Buffalo Wild Wings, O’Kelley’s, The Cabin, Hunter’s) ”

Answer this question in half a page
Identification and description of a minimum of at least two benefit (need-based) segments in your category. Indicate which competitors in the service category you believe to be best positioned to satisfy each segment and which are in the worst position. Give rationale for your choices.