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International Business Essay Internationalization Of Business
Objectives
Ability To Comprehend The Nature Of International
Process Of Business
Perform An International Business Analysis
Need To Understand International Business
Theories
Assist In Learning & Applying KEY IB Theories
From The Course To ‘Real-Life’ MNCs
International Business Essay –
Structure Of Your Essay
Key Question
What Is The Internationalization Process Of
The Company …… In (Industry & Country)?
Step 1
Select A MNC From The List Of
2015 Fortune’s Global 500
MNCs
(http://fortune.com/global500/)
Step 1
You Are Encourage To Select A MNC From
An EMERGING COUNTRY. Examples!
Brazil UAE Russia
Indonesia
Malaysia
India
Vietnam
China
South Africa South Korea
AEC – ASEAN Economic Community
Mercosur Countries – Argentina, Brazil, Paraguay,
Uruguay & Venezuela
Step 2
Select ONE Country Where The MNC Has
Invested In (In Any FDI Forms)
Analyze The Internationalization Of The
MNC
Step 2 – Cont’d
You Need To Follow These Instructions:
1. The ANALYSIS Of Your MNC:
Present & Analyze Key Data Supporting
The Status As A MNC
Use Key Academic Sources To Illustrate
& Explain The Concept Of A MNC
Step 2
2. HOST Country Analysis:
Focus On ONE Factor (i.e. Political
Economy & Socio Cultural Factors) From
The HOST Country That Influences The
Internationalization Process of The Firm
Answer The Following Questions
What Is The Key Factor From The Host
Country That Promotes Internationalization
Process Of Your MNC? WHY?
Step 2
2. HOST Country Analysis: (Cont’d)
Answer The Following Question
Use ONE Theory To Support Your
Argument(s). Examples:
Uppsala Internationalization Theory
Dunning Eclectic Paradigm
Porter’s Diamond Theory
Step 2
3. Foreign Entry Strategies:
Answer These Questions
Explain Entry Strategy/Strategies
Performed By The Company
Use Academic Resources (i.e. Journal
Articles) To Explain The Concept Of The
Company’s Entry Strategy & Its Benefits
Step 2
3. Foreign Entry Strategies: (cont’d)
Answer These Questions – Cont’d
Identify Some Constraints Of The Selected
Entry Strategy.
Important To Combined Points From
Academic Sources (i.e. Academic Journal
Articles) & Information From The MNC To
Analyze Potential Constraints Of The Entry
Strategy
Step 2
4. International Business Impacts
& Contributions:
What Are The Major Contributions Of
Your MNC To The HOST Country
From The UN Global Compact Principles,
Which Area That Your MNC Will Need To
Focus In Their Current & Future Business?
WHY?
TIPs
This Assignment Is To Assess Your Level Of Mastery
Of the Subject Matters & Your Analytical Skills In
Relation To Foreign Market Entry Strategies
1. Important You Can Integrate Key International
Business Theories From The Course To Your
Analysis Of An MNC
2. DO NOT PERFORM – PESTLE; SWOT; Porters 5
Forces
3. This Is An International Business Essay. AVOID
Marketing & General Management Points/Analyses
Other Requirements
A Minimum Of 6 (SIX) Academic Journal Articles
Must Be Read & Cited
The Assignment Must Be Well-Structured & WellPresented
Clarity Of Expressions Together With Appropriate
Use Of Grammar, Spelling, & Punctuations
Any Use Of Comments, Information, Data Or
Quotations From Others (Books, Journals,
Newspapers, Web, etc.) Must Be Cited Using
Harvard Referencing Style.
Headings (For Essay/Report Format) – Definitions
1. Executive Summary – An Overview Of The
Essay/Report & The Intended Objectives
2. Introduction – Introduce The Concepts/Theories
Of Internationalization, Entry Modes, etc.
3. Conclusion – Summarize The Strategic
Considerations Behind Internationalization & The
Eventual Recommendations
14
A Minimum Of Six (6) Academic Journal
Article Must Be Read & Cited
Examples – Academic Journals
Examples – Peer Reviewed Academic Journal Articles
1. Gabrielsson, M. Et Al “Born Globals: Propositions To Help Advance Theory”,
International Business Review 17 (2008), Pp. 385-401
2. Chetty, S, “Explosive International Growth & Problems Of Success Among Small &
Medium Sized Firms”, International Business Journal, Feb 2003, Pp. 5-28
3. O’rourke, K.L. & Williamson, J.G. (2002) “When Did Globalization Begin”,
European Review Of Economic History 6, Pp. 23-50
4. Li, J,; K.C.K.; Karakowsky, L. & Qian, G. “Firm Resource & First Mover
Advantages. A Case Of Foreign Direct Investment (FDI) In China”, International
Business Review 12 (2003), Pp.625-645
5. Anand, J. & Kogut, B (1997) “Technological Capabilities Of Countries, Firm
Rivalry, & Foreign Direct Investment”, Journal Of International Business Studies
Pp. 445-465
6. London, T & Hart, S (2004) “Reinventing Strategies For Emerging Markets:
Beyond The Transnational Model”, Journal Of International Business Studies 35, 5,
Pp. 350-363
16
Examples – Peer Reviewed Academic Journal Articles
7.
Ghemawat, P (2002) “Semi-Globalization & International Business Strategy”,
Journal Of Business Studies 34 (2), Pp. 138-152
8.
Wang, P.; Chow Hou, W & Hiong Koh, P. (1998) “Control Mechanisms, Key
Personnel Appointment, Control & Performance Of Sino-Singaporean Joint
Ventures,”, International Business Review 7, Pp. 351-375
9.
Williams, C & S Van Triest (2009) “The Impact Of Corporate & National Cultures
On Decentralization In Multinational Companies”, International Business Review
18, 2, Pp.156-167
10. Tihanyi, L., Griffith, D And Russell, C (2005) “The Effect Of Cultural Distance On
Entry Mode Choice, International Diversification, & MNE Performance: A MetaAnalysis”. Journal Of International Business Studies 36 (3), Pp. 270-283
11. Arino, A. (2003) “Measures Of Strategic Alliance Performance”, Journal Of
International Business Studies 34, Pp. 66-79
12. Teegen, H (2000) “Examining Strategic & Economic Development Implications Of
Globalizing Through Franchising”, International Business Review 9, Pp. 497-521
Examples: Non-Academic Literature –
Periodicals, Newsprint, Magazines
18
Any Use Of Comments,
Information, Data Or
Quotations From Any Sources
(Books, Journals, Newspapers,
Web, etc.) Must Be Cited Using
Harvard Referencing Style.
19
…
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