Please read entire transcript on word document labeled Video Analysis _ Marketing
Choose an existing product or service and write a 2-page summary that answers the following four questions. = PRODUCT or Service is AutoZone (attached is a SAMPLE PAPER, DO NOT USE ANYTHING ON THE SAMPLE!!)
https://www.autozone.com/
Each question should be a title on the word document.
including a cover page, references page, in-text citations, Times 12-point font, double spacing, running head, page numbers, and so forth.
Who are the target customers?
What do the target customers want?
What other products, companies, or disruptive technologies is it competing with?
Does the company that produces it have a customer-focused culture? If so, how? If not, how would you recommend it do so?
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