Compose a 1500 words assignment on financial statements for burger king. Needs to be plagiarism free! The franchise will pay him or her some fees. It is, therefore, a good method of making some incomes, and increasing the business presence of a franchisor. An example of a franchise company is the Burger King. The abbreviation of Burger King is BK, and it has more than 13,000 outlets, in approximately 79 countries of the world. 66% of the BK outlets are found in the United States. BK is a global chain of restaurants, specializing in the manufacture and production of hamburgers. The headquarters of the company is in Florida, under the headquarters of Miami-Dade. The company began its operations in 1953, by using the name of Inst-Burger King, and it was based in Florida. In 1954, Inst Burger King ran into a series of financial problems, forcing its two franchisees, James McLamore and David Edgerton to buy the company, later renaming it Burger King. In the next half a century, the company managed to change hands four times. The third owners of the company, namely Bain Capital, Goldman Sachs, and TPG Capital managed to enlist the company into the stock market. In the year 2010, a Brazilian company, 3G capital managed to acquire a controlling portion of BK, in a deal that was valued at more than 3.26 billion US dollars. These new owners restructured the company for purposes of making it successful. Over the years, Burger King has used a variety of marketing campaigns aimed at improving their market share, and staying ahead of their competitors (West, 22). Amongst the strategies used are aggressive advertisements, use of logos, engaging in promotional activities, and changing of menus to reflect the desires of its customers. During periods of the 1970s, Burger King initiated a series of advertisement programs by using slogans and animated advertisements. In 2003, Burger King hired an advertisement firm referred to as Crispin plus Porter i.e. CP+B. .
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