Directions 

· Your answers should show familiarity with the text and topics being covered in the unit.
· Use the text, lecture notes, and/or PowerPoint as references
· Each question response should consist of at least 150 words.
· Responses should be free of typographical, spelling, and grammar errors.

Calculate the breakeven point.
Describe 3 introductory pricing strategies.
Illustrate different pricing approaches that businesses use.
Write a marketing plan.
Identify types of forecasting methods and their advantages and disadvantages.