strategic management 2

  

APA format

 Go to Chapter 3  and do Exercise 3B “Develop a Competitive Profile Matrix” for Coca-Cola.  Develop an analysis of  Coca-Cola utilizing this matrix in two to three pages.  Then go to the end of Chapter 4 and do Exercise 4A “Perform a Financial Ratio Analysis for Coca-Cola” Step 1.  After developing an analysis of  Coca-Cola (two to three pages) and after completing the financial ratio analysis (one page minimum), submit them in the Discussion Forum for this week.  

As a class, refine the Competitive Profile Matrix analysis and the financial ratio analysis so that they are acceptable for Coca-Cola.

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