To manage relationships with your customers, you would use a(n) __________ system.
Question options:
CRM
MIS
CLE
KMS
Question 2
Which of the following constitutes an organizational element in the UPS tracking system described in chapter 1?
Question options:
The specification of procedures for identifying packages with sender and recipient information
Monitoring service levels
Promoting the company strategy of low-cost, superior service
The use of handheld computers and networks for managing package delivery
Question 3
Disciplines that contribute to the technical approach to information systems are:
Question options:
computer science, engineering, and networking.
operations research, management science, and computer science.
engineering, utilization management, and computer science.
management science, computer science, and engineering.
Question 4
If your main supplier was late in delivering goods, which type of system would you use to update your production schedule?
Question options:
ESS
TPS
MIS
DSS
Question 5
Which of the following is the greatest obstacle in enabling collaboration between employees at different, distant corporate locations?
Question options:
Privacy
Permissions
Time zones
Language
Question 6
You have been hired by Inspiration Inc., to help improve their profit margin. Inspiration Inc. is a business communications consultancy that services many clients in different industries throughout the United States. The end products of the company are customized recommendations for the best use of a client’s existing resources for improving internal communications, typically delivered via documentation in different media. The company has approximately 100 consultants, all of whom are located in their central headquarters in Chicago. What system do you recommend to improve the company’s business processes and increase their profit margin?
Question options:
Extranet, to enable quick collaboration over the Internet, minimize the time spent communicating with the client, and minimize the amount of paperwork needed
CRM, to maintain easily accessible customer records to minimize the time spent looking for client data
KMS, for minimizing redundant work on similar clients
Marketing system, for improving sales levels
Question 7
The average number of tickets sold daily online is an example of:
Question options:
input.
raw data.
meaningful information.
feedback.
Question 8
An example of a business using information systems to create new products and services is:
Question options:
Wal-Mart’s RetailLink system.
the Mandarin Oriental hotel’s customer-preference tracking system.
Verizon’s Web-based digital dashboard.
Apple Inc.’s iPod.
Question 9
A(n) __________ system is typically a major source of data for other systems.
Question options:
transaction processing
management information
executive support
decision-support
Question 10
An example of a cross-functional business process is:
Question options:
identifying customers.
transporting the product.
creating a new product.
assembling a product.
Question 11
Sociologists study information systems with an eye to understanding:
Question options:
how systems affect individuals, groups, and organizations.
how human decision makers perceive and use formal information.
how new information systems change the control and cost structures within the firm.
the production of digital goods.
Question 12
A firm that must invest in new information systems capabilities in order to comply with federal legislation can be said to be investing to achieve which business objective?
Question options:
Customer intimacy
Operational excellence
Survival
Improved reporting
Question 13
Non-typical business problems with causes and effects that are rapidly changing are typically handled by which type of information system?
Question options:
MIS
TPS
DSS
ESS
Question 14
Which of the following are key corporate assets?
Question options:
Intellectual property, core competencies, and financial and human assets
Production technologies and business processes for sales, marketing, and finance
Knowledge and the firm’s tangible assets, such as goods or services
Time and knowledge
Question 15
Thomas Friedman’s declaration that the world was now “flat” meant that:
Question options:
the Internet has reduced the economic advantages of developed countries.
globalization is starting to offer less advantage to large corporations.
the global economy is increasingly commanded by fewer and larger corporations.
global capitalism is homogenizing culture and business practices throughout the world.
Question 16
Which of the following systems is designed to support organization-wide process coordination and integration?
Question options:
Decision-support systems
Management information systems
CRM systems
Enterprise applications
Question 17
Which of the following is a highly structured decision?
Question options:
Creating a new product
Granting credit to a customer
Calculating the best trucking routes for product delivery
Estimating the effect of changing costs of supply materials
Question 18
Psychologists study information systems with an eye to understanding:
Question options:
how systems affect individuals, groups, and organizations.
how human decision makers perceive and use formal information.
how new information systems change the control and cost structures within the firm.
the production of digital goods.
Question 19
Which level of the organization are ESS specifically designed to serve?
Question options:
Operational
End-user
Middle management
Senior management
Question 20
The term “management information systems” designates a specific category of information systems serving:
Question options:
integrated data processing throughout the firm.
transaction process reporting.
employees with online access to historical records.
middle management functions.
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